The Secret Behind Pricing

Creating Pricing that Leads to Profitability : An e-course dedicated to taking the guess work out of pricing for booth and studio rental stylists.

The Secret Behind Pricing is an e-course dedicated to taking the guess work out of pricing. If you follow our simple formula, you will have pricing that you can not only justify to your customers but you know will pay the bills and keep you and your business profitable.

We've also added a bonus section dedicated to how to deal with clients that say you're too expensive- we've got three main methods that we use in addressing these clients and we're going to break them all down for you!

** please note that this course is designed for studio or booth rental stylists, while we believe these formulas have their benefit for all, commission requirements vary largely state to state and country to country **

Your Instructor

Natalie is our Director of Marketing & Operations as well as being an owner and our acting CFO. Natalie’s career began in marketing, as a web and graphic designer working in Los Angeles. After completing her Technological Entrepreneurship & Management degree with honors at Arizona State University’s Fulton School of Engineering, Natalie went on to start her first Start-Up & Marketing agency based in South Orange County.

This is where Natalie, her partner Kaili & the founders of The Business of Balayage crossed paths, they hired Natalie & team to help create their business and brand from the ground up. A short year later, they joined forces full time in order to keep up with the demand they were getting from within our industry.

Natalie, having a specialty in small business mentor-ship and having helped develop and guide over 50 brands, has co-developed our Business Workshops as well as our Instagram & Social Media classes to help stylists and salon owners alike build their business behind the chair.

Natalie is also a Business and Marketing contributor for American Salon Magazine.


Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
I'm bad at math... Is it all going to go over my head?
No way, Jose! We've worked hard to make this course as simple as possible, be sure to print out the workbook in order to follow along and pause and replay as much as needed to come up with your numbers!
I'm a commission stylist... will this course still benefit me?
This course is designed with booth and studio rental stylists in mind and while we believe these formulas can be tailored to any business, we do not address common commission structures as they vary widely from state to state.

Get started now!